Writing Scripts for Online Video

How to write digital shorts for the Web, podcasts, and mobile phones

Writing Scripts for Online Video
Click to Apply

WHEN 4 weeks, January 13 - February 10
Online chats Tuesdays, 8-9 pm ET

WHERE Online. Click here for more information.

LEVEL Intro

PRICE
$350 ($325 for )
more info

Course Details

The iPhone has arrived. Consumer created content is here. Short-form programming is being produced for all platforms, whether it be original programming or edits and mash-ups of existing content. This new arena of online video projects open up a number of programming options.

Writers and producers are no longer restricted to certain lengths and time blocks. Writing for the web, podcasts, and mobile phones presents its own scenario, unique to these applications. This course examines the elements that are essential for writing online video projects. We'll discuss how to think in terms of short attention spans, target markets that span all demographics, and find the right topics to explore to create a perfect online video.

From researching the brief history of online videos to studying the current marketplace to predicting the all-out potential of the future of web writing and producing, this course provides you with the tools you'll need to write your own online video projects.

In this course, you will learn:

  • The history and success of online videos and current marketplace
  • Basic elements of storytelling: act breakdowns, character development, structure and dialogue for short projects
  • Who typically consumes online videos and how they access content
  • What sites and platforms are hot and why, and where you should post
  • One-time postings versus serials
  • How writing online video projects will propel you to the next step of your career

By the end of this class, you will have:
An online video script of at least 3 minutes and no longer than 10 minutes

To Apply
Please submit a letter of interest (including a brief work history).

The online classroom has several interactive components:
  • Instructors post lectures once a week. You can read them online, print them, or download them at your convenience.
  • Students post completed assignments for feedback and discussion by the instructor and class.
  • Weekly chats allow your class to get together via instant message. Transcripts are available for review if you can't attend.
  • Technical support is available from mediabistro staff.

Writing Scripts for Online Video (PDF)
View a sample syllabus for this class here.

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Instructor Bio

Laurie Scheer's Courses

Brand Yourself – (Class starts January 21)
TV Writing: Spec Script – (Class starts January 12)
Writing Scripts for Online Video – (Class starts January 13)

Laurie Scheer
Laurie Scheer is a former vice president of programming for WE: Women's Entertainment and is currently teaching at Yale University. She has worked as an assistant, d-girl, and producer for some of the most powerful media conglomerates in the world, including ABC, Viacom, Showtime, and AMC-Cablevision. She has been a professor at numerous universities across the US and considers herself a media goddess, helping creative professionals realize their goals of working and improving 21st century media. Her book Creative Careers In Hollywood: From Extra Girls to Errand Boys (Allworth Press, 2002) chronicles and celebrates all of the movies ever made that feature women working in Hollywood. She also has a DVD, How to Pitch and Sell Your Screenplay.

Testimonials


Laurie has boundless enthusiasm and offers the opportunity to succeed. -- Paul Hagen

"Aside from priceless information and insight based on her background in TV, Laurie offers constructive feedback and moral support that fledgling TV writers are unlikely to find elsewhere." -- Roslyn Ross

"Laurie's seminar was by far the best I have ever taken! She's the most knowledgeable instructor I've ever had, excellent on every level. I can't say enough how much I got out of attending." -- Jamila Bey

"Laurie's seminar was the best money I've ever spent! I learned more about how television programming works in 3 hours than I picked up in a lifetime as a television news reporter." -- Brigette Polmar

"Laurie's class provided invaluable tips. She's one of the coolest instructors I've ever had. I would recommend her classes to anyone interested in learning more about writing for film and television." -- Imani Dawson

"Laurie's generous advice about television writing helped give me the confidence I needed to negotiate the contract process. I'll always remember that if you are a professional, you're worth it." -- Gina Laurie

"Laurie's classes are musts for anyone wanting to progress in the television industry.It is quite unusual to have someone offer to share their experiences, and even more unusual for them to truly want you to succeed." -- Tamara Federici, writer & former associate producer, Chappelle's Show

"Laurie is a professional who generously shares with her students her love and first-hand knowledge of the complex TV industry. She has a wonderful knack of encouraging writers, instilling confidence, and showing them where they have taken a wrong turn." -- Nancy West

"Laurie was informative, funny, and extremely knowledgeable. I found myself riveted and wanting to know more. If anyone is thinking of a career in television writing, this course is your starting point." -- Inger Slade

"Laurie's message of being well-researched, prepared and realistic -- while also having supreme confidence in yourself and your ideas -- is one that all producers should hear." -- Tony Monterastelli

"Laurie's engaging presentation, her wealth of knowledge, and her personal stories about the TV business will give any aspiring TV writer the necessary tools to succeed. Laurie gives you a thorough step by step process that will make you hone in on your concepts, brand, writing, and pitching skills." -- Denise Hendricks
Click to Apply

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